GOLF was founded on Madison Avenue in 1958 by Goldblum, Oppenheimer, Laumann and Friedberg, four gentlemen who had grown quite a reputation for sealing all their lucrative business deals on the golf course. Sixty years later, creative partners Henrik Düfke and Felipe Montt acquired the agency and established its new headquarters in Stockholm, Sweden. Prior to taking a majority stake in the creative powerhouse, the iconic duo spent a decade with hotshops Mother London, BBH New York, Crispin Porter + Bogusky and Forsman & Bodenfors.